Fake Medicine: 6 Must-Know Trends Here to Stay in 2021 and Beyond

Healthcare companies are losing billions of dollars each year because their intellectual property (IP) is being copied and sold without their consent.This poses a growing risk for healthcare providers and patients alike. In this webinar, Red Points will unveil data from 2,000+ U.S consumers detailing existing and new online consumer behaviors towards OTC medicines.The findings will provide valuable insights for healthcare providers to effectively address the rise of fake medicine online.

Webinar Objectives

• New consumer healthcare online behavior every healthcare provider should be aware of.
• How healthcare provider can effective protect their trademarks to counter the rise of fake medicine online.
• Best practices for establishing an efficient and proactive policing & enforcement brand protection program.